LADY A costs 680,000 euros a week. She is the most expensive yacht in this fleet by a margin of nearly three hundred thousand, and the first question worth asking is what the money is actually for.
It is not length. At 67 metres she is not the longest thing on the market and Benetti builds bigger. It is volume and staff: 1,238 gross tons on a 67-metre waterline, and seventeen crew looking after twelve guests. That tonnage figure is the one to hold onto – she carries roughly the interior of an 80-metre yacht inside a 67-metre hull, because Benetti spent the beam and the freeboard rather than the length.
Delivered in 2024, steel, 5,000 nautical miles of range, twelve and a half knots cruising. She is displacement and unhurried, and at this size that is not a compromise anybody argues about.
Her exterior is the current Benetti language done properly: a long unbroken sheer, vertical stem, and glass running in continuous bands rather than punched windows. From a mile away she reads as one clean line, which is far harder than it looks and is most of what you are paying a Tuscan yard for.
Inside she is pale and expensive-quiet – ivory, bleached oak, bronze detailing, marble in slabs rather than tiles. Nothing shouts. The main salon runs the full beam with glass on both sides; there is a separate study; the skylounge sits above with its own bar. It is a 2024 interior that has resisted every temptation to be interesting, and in a yacht this size that restraint is the point: twelve people live here for two weeks, and a room with opinions gets tiring by day four.
Seven cabins sleep twelve. The master is enormous, full-beam, glazed to the water on both sides with a marble bathroom that runs the width of the yacht. The rest follow in the same palette, each with an en-suite in slab marble.
On deck the tonnage tells: a sundeck that runs most of her length with loungers, a bar and shade; alfresco dining for twelve; a beach club that opens on three sides at the waterline; and separation enough that seventeen crew move around twelve guests without ever being seen.
Benetti has built at Livorno and Viareggio since 1873 and is now the largest builder of superyachts over 24 metres in the world. That scale is worth understanding rather than dismissing. It means LADY A is not a one-off experiment – the hull form, the systems and the layout have been iterated across dozens of similar boats, and the yard has had decades of feedback on all of it. What you lose is surprise. What you gain is that almost nothing about her is untested.
The honest counterpoint to the rate: 680,000 euros is the weekly figure, and seventeen crew, 1,238 tons of hotel and a 5,000-mile fuel burn all land in the APA on top. She is not merely the most expensive yacht here – she is the most expensive to run, by a wide margin, and the two numbers compound rather than substitute.
She works the Mediterranean from April at 680,000 euros. Fraser lists the Caribbean and Bahamas for winter but marks it to be confirmed, so treat the winter programme as unsettled.
LADY A is a new Benetti with an eighty-metre interior and a nearly one-and-a-half-to-one crew ratio. That is the whole proposition, and at this level it is a perfectly coherent one.
